US 30-day content calendar
Use this calendar for US-only promotion. It aligns to ROI-first messaging: manager admin time reduction, workflow consistency, and pilot proof for leadership.
US market
30-day cadence
ROI-first messaging
Download and customize
Tip: keep this sequence separate from UK content to avoid mixed positioning.
Day-by-day schedule
| Day | Theme | Asset Type | Channel | Primary Link | CTA |
|---|---|---|---|---|---|
| 1 | Manager admin baseline | LinkedIn post | Link | Download the audit template | |
| 2 | Pilot scope clarity | Link | Book ROI call | ||
| 3 | Workflow consistency risk | LinkedIn carousel | Link | Open US resource hub | |
| 4 | ROI scorecard setup | Short post | Link | Use ROI readout template | |
| 5 | Common pilot mistakes | Link | Open US promotion kit | ||
| 6 | Manager time audit walkthrough | Guide post | Link | Download audit CSV | |
| 7 | Weekly recap CTA | Newsletter | Link | Book ROI call | |
| 8 | Turnaround time KPI | LinkedIn post | Link | Get scorecard | |
| 9 | Leadership readout narrative | Link | Use outbound copy | ||
| 10 | Operational consistency proof | LinkedIn post | Link | Open templates | |
| 11 | Adoption blockers week 2 | LinkedIn post | Link | Get cadence template | |
| 12 | Pilot economics framing | Link | Book ROI scoping call | ||
| 13 | Manager coaching pattern | LinkedIn post | Link | Open US kit | |
| 14 | Week 2 recap | Newsletter | Link | Download toolkit | |
| 15 | Baseline vs progress | LinkedIn post | Link | Use ROI template | |
| 16 | Decision criteria for scale | Link | Book ROI call | ||
| 17 | Cross-team rollout path | LinkedIn post | Link | View US proposition | |
| 18 | Usage consistency check | LinkedIn post | Link | Open scorecard | |
| 19 | Finance stakeholder update | Link | Copy email draft | ||
| 20 | Week 3 recap | Newsletter | Link | Download templates | |
| 21 | Role based workflow examples | LinkedIn post | Link | Open US kit | |
| 22 | What changed in 30 days | LinkedIn post | Link | See KPI outcomes | |
| 23 | Pilot to programme handoff | Link | Book ROI call | ||
| 24 | Team manager testimonials request | LinkedIn post | Link | Open hub | |
| 25 | Final week metrics prep | LinkedIn post | Link | Use readout sheet | |
| 26 | Executive readout invite | Link | Book ROI call | ||
| 27 | Scale roadmap teaser | LinkedIn post | Link | View US offer | |
| 28 | Week 4 recap | Newsletter | Link | Download all templates | |
| 29 | Post pilot expansion plan | LinkedIn post | Link | Book next phase call | |
| 30 | Monthly summary and CTA | Link | Book ROI scoping call |
Need the UK calendar too?
Use the UK calendar for capability and governance messaging. Keep campaign tracks separate.